KC ROBERG is a MARKETING & COMMUNICATIONS CONSULTANCY

for businesses needing director or senior-level strategy or program management.

At the helm of KC ROBERG is chief marketing strategist and program manager KECIA CARROLL who develops and drives marketing and communications plans and programs for her clients.  Think:  Strategic Counselor.  Program Manager. Creative Thinker. Awareness Builder. Problem Solver. Leader.

One of the Team.

Most KC ROBERG clients work with Kecia as they would a marketing or communications director — tapping into both a strategic perspective and the drive to get it done.  Kecia helps her client companies to identify and apply their unique market position or opportunity and then translates that into a results-oriented plan or program.

Services

Strategy | Marketing | Branding
Building a brand or a business

• Market planning and program management
• Market positioning
• Brand strategy, (re)development and implementation: research, internal vision/mission, print and online tools, advertising, global/regional customization and PR
• Outsourced marketing director services

Communications | PR
Strategic messaging with audience and purpose in mind

• Communications strategy and message mapping
• Awareness building programs
• Media training and presentation coaching
• Copywriting/content development for trade articles, websites, RFPs and other key communications initiatives
• Change communications

Programs | Campaigns
Creative ideas, smooth process, happy client

• New product launch from research, strategy and creative implementation with all audiences
• Event planning and management
• Project management

Business Development | Sales Programs
Growing your business the wise way

• Business development planning and coaching
• Client acquisition and retention programs
• Sales training program and tools

Integrated Marketing | Communications Services
Tapping into top talent

KC ROBERG has an impressive list of clients in a broad range of industries and an equally impressive arsenal of research, design, social media, web, team building and other business advisory professionals whom are leveraged on behalf of clients.

From Q to A

One of things I love most about the work I do is truly being a resource for my clients. It makes me feel like I am more than a consultant or a trusted advisor, but actually one of the team.

Sometimes the questions are big ones that require dedicated time and attention.  Other times they are quick questions someone would typically ask a marketing or communications director if they had one just down the hall.

I thought you too may have had similar questions, so I wanted to be a resource for you as well.  To start, read my from Q to A blog to find answers to commonly asked questions.