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Businesses are poised and eager to incorporate corporate social responsibility (CSR) into the important work they do. They envision a better future for themselves and society, and are willing to use business resources to solve social problems facing their communities.

The Edyth Bush Institute, known for strengthening the impact, effectiveness and leadership of nonprofit and philanthropic organizations, a part of Crummer Graduate School of Business known for developing business leaders, became the hub for Central Florida companies wishing to build or focus a corporate social responsibility program that maximizes business and social value. They enlisted Kecia Carroll to develop and lead their Corporate Citizenship Program intended to inspire, guide and support local companies in a way that was both good for business and the community. In her role as corporate citizenship manager, Kecia developed programs – workshops, blog and speaker’s bureau – to raise awareness of corporate social responsibility best practices; advised companies on social responsibility and employee engagement strategies, and handled communications and com

The Edyth Bush Institute offers coaching and consulting-based custom programs to help companies align CSR strategies with business objectives, as well as provided support for specific components of a CSR plan such as business strategy and measurement, CSR principles and brand, stakeholder engagement, employee engagement, nonprofit collaborations and signature programs, and communications and reporting.