Biotech: Big Business or Social Enterprise?

Posted by on Sep 5, 2016 in Branding, Communications, Great Companies, Work | Comments Off on Biotech: Big Business or Social Enterprise?

Biotech:  Big Business or Social Enterprise?

By nature, biotech companies are social enterprises. They are committed to having positive social impact as well as reaching more commercial objectives related to increasing visibility, partnership opportunities and revenue. Such is the case for mBio Diagnostics and miRagen Therapeutics, two growing biotech companies looking to build their businesses on a solid communications platform. mBio, for example, is on a mission to accelerate the diagnosis for HIV, hepatitis and other infectious diseases of high global impact in order to improve human health, and miRagen is harnessing the power of...

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Q: Is there a difference between a social entrepreneur and an entrepreneur?

Posted by on Jun 20, 2016 in Corporate Citizenship, from Q to A, Great Companies | Comments Off on Q: Is there a difference between a social entrepreneur and an entrepreneur?

Q: Is there a difference between a social entrepreneur and an entrepreneur?

A: Does there need to be? Nonprofit organizations working strategically, collaborating with corporations and communities for greater impact. Are they social entrepreneurs? Companies pursuing innovative solutions to social problems. Are they social entrepreneurs? Both are mission-driven. Both have a strategy and a culture which includes creating and sustaining social value. Whether coming from the nonprofit or business world, they draw upon entrepreneurial thinking to achieve their goals. Take for example these two organizations: Little Man Ice Cream is a local company fighting hunger, not to...

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Q: What are some examples of medium-size companies with successful CSR programs?

Posted by on Apr 7, 2016 in Corporate Citizenship, from Q to A, Great Companies | Comments Off on Q: What are some examples of medium-size companies with successful CSR programs?

Q: What are some examples of medium-size companies with successful CSR programs?

A: Recently I was asked to recommend medium-size companies to join a corporate social responsibility (CSR) panel I am moderating. They wanted to make the panel representative of the community which consists of a large, medium and startup businesses. Makes sense. If they’d ask for examples of larger companies, I’d have no problem: Toms, Dell, Whole Foods are just a few that come immediately to mind. And on the smaller company end of the spectrum, where there are a lot of social entrepreneurs cropping up, I’d say Clean the World, Teatulia or Women’s Bean Project.  The good news is that even...

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3 Laws of Karma

Posted by on Mar 31, 2016 in Corporate Citizenship, Great Companies | Comments Off on 3 Laws of Karma

3 Laws of Karma

No that is not a typo. Technically there are 12. When a friend recently reminded me of the 12 Laws of Karma, three jumped out as particularly relevant relative to the work many of us do, or strive to do, in the area of corporate social responsibility. Here they are: THE LAW OF RESPONSIBILITY – Our lives are our own doing therefore we must take responsibility for what is in our life. THE LAW OF GIVING AND HOSPITALITY – Demonstrating selflessness shows our true intentions. Here is where we put what we claim into practice. THE LAW OF PATIENCE AND REWARD – Rewards of lasting value require...

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Q: What is the difference between corporate philanthropy and corporate partnerships?

Posted by on Mar 24, 2016 in Corporate Citizenship, from Q to A, Great Companies, Marketing | Comments Off on Q: What is the difference between corporate philanthropy and corporate partnerships?

Q: What is the difference between corporate philanthropy and corporate partnerships?

A: Corporate philanthropy and corporate partnership are both key components in a company’s social responsibility or community investment efforts. Both are important. Both have an impact. The biggest difference comes from the focus on giving vs. collaborating. One is a gift, the other an investment. One can happen overnight, the other requires you stay the course.  One is a financial transaction, and the other a mutually-beneficial...

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