Q: What are some examples of medium-size companies with successful CSR programs?

Posted by on Apr 7, 2016 in Community Investment, from Q to A, Great Companies | Comments Off on Q: What are some examples of medium-size companies with successful CSR programs?

Q: What are some examples of medium-size companies with successful CSR programs?

A: Recently I was asked to recommend medium-size companies to join a corporate social responsibility (CSR) panel I am moderating. They wanted to make the panel representative of the community which consists of a large, medium and startup businesses. Makes sense. If they’d ask for examples of larger companies, I’d have no problem: Toms, Dell, Whole Foods are just a few that come immediately to mind. And on the smaller company end of the spectrum, where there are a lot of social entrepreneurs cropping up, I’d say Clean the World, Teatulia or Women’s Bean Project.  The good news is that even...

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3 Laws of Karma

Posted by on Mar 31, 2016 in Community Investment, Great Companies | Comments Off on 3 Laws of Karma

3 Laws of Karma

No that is not a typo. Technically there are 12. When a friend recently reminded me of the 12 Laws of Karma, three jumped out as particularly relevant relative to the work many of us do, or strive to do, in the area of corporate social responsibility. Here they are: THE LAW OF RESPONSIBILITY – Our lives are our own doing therefore we must take responsibility for what is in our life. THE LAW OF GIVING AND HOSPITALITY – Demonstrating selflessness shows our true intentions. Here is where we put what we claim into practice. THE LAW OF PATIENCE AND REWARD – Rewards of lasting value require...

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Q: What is the difference between corporate philanthropy and corporate partnerships?

Posted by on Mar 24, 2016 in Community Investment, from Q to A, Great Companies, Marketing | Comments Off on Q: What is the difference between corporate philanthropy and corporate partnerships?

Q: What is the difference between corporate philanthropy and corporate partnerships?

A: Corporate philanthropy and corporate partnership are both key components in a company’s social responsibility or community investment efforts. Both are important. Both have an impact. The biggest difference comes from the focus on giving vs. collaborating. One is a gift, the other an investment. One can happen overnight, the other requires you stay the course.  One is a financial transaction, and the other a mutually-beneficial...

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Q: What is the best way to attract corporate and charitable investments?

Posted by on Feb 11, 2016 in Community Investment, from Q to A, Great Companies | Comments Off on Q: What is the best way to attract corporate and charitable investments?

Q: What is the best way to attract corporate and charitable investments?

A: I have to admit, I know more about corporate giving than the foundation or charitable giving side, however I recently attended a Central Florida Funders Panel Discussion hosted by The Edyth Bush Institute and quickly realized the principles are similar. To start, mission alignment and relationships were consistent themes. Here are 13 other words of wisdom from the 13 Central Florida funders who participated on this impressive panel: Do your research. Get to know and understand the funder’s mission or giving priorities. Put yourself in each other’s shoes. The result will be a true...

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Q: How can we make our corporate social responsibility (CSR) program more engaging?

Posted by on Sep 3, 2015 in Community Investment, from Q to A, Great Companies | Comments Off on Q: How can we make our corporate social responsibility (CSR) program more engaging?

Q:  How can we make our corporate social responsibility (CSR) program more engaging?

A: Last week I shared advice from 10 business leaders who shared their stories of making CSR programs more strategic in their companies. Here’s what they said about making their programs more engaging: Be Engaging Develop programs that require participation by departments and other stakeholders. Spread out outreach efforts throughout the year to keep momentum. Remember to engage field staff or offices outside headquarters. Survey each office for preferences and include field staff in employee committees. Start a community action committee where associates coordinate volunteer efforts....

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